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We’ve touched on Market Research a few times on this blog in the past. Today I’m going to share with you the “Big Four Magic Markets” to look for sub-niches within plus six key questions to answer before selecting a target niche.

Those four magic markets are: Business/Finance, Health/Fitness, Relationships/Fulfillment, and Passionate Pastimes. Most products and services sold fall within one of those four broad categories. Some products will cross over into another category, but for the most part, you can easily identify which of the big four your product or service falls into.

Here are some examples of sub-niches within each of these four categories: Continue reading →

There are several ways to make money online:

• Ecommerce — marketers sell products and/or services directly to others, is one of the most popular Internet Marketing models.
• Affiliate Marketing — marketers drive traffic to the product site of another and get a commission from the sales generated.
• Lead Generation — marketers collect large lists of email addresses and either sell the lists or market to them.
• Niche Marketing – is a concept where marketers target a specific “group within a group” to sell products and services that solve the problems unique to this market.

Successful Internet marketers shy away from scams and promoting useless products. The best way to do well in any online venture is Continue reading →

As I mentioned Friday, I’ve recently taken an interest in niche marketing. While there are many ways to go about this, I’ve chosen to do the mini-blog method. We’ll be discussing that in depth during some upcoming posts. Basically, there are four steps to niche marketing: (1) Choose a niche; (2) Pick a product, either yours or an affiliate program; (3) Create a landing page/sales page/squeeze page, or whatever term you choose to call it; and (4) Drive traffic to the page through any number of ways, such as article marketing, social media, pay per click ads, etc.

That really is all there is to it, and you may have actually purchased an ebook or information product that tells you those four steps. The problem is, each of those four steps has several substeps, and if you don’t know how and in what order to complete those processes, well, you likely won’t make any money.

The first step, choose a niche, begins with keyword research. This is what separates the successful online marketers from those who throw their hands up in despair and quit. Seriously. And the main problem that most marketers run into with keyword research is that they stop after the first three steps when there are actually FOUR steps to picking the “perfect” niche keywords: Continue reading →

I want to thank those who have sent me emails saying they missed this blog. For those of you who are new here, welcome! I took a few months off due to some family health issues, but all is well now, and I hope to blog here again with some regularity.

I’ve also been contemplating the future of this blog. Its purpose was to teach those who were new or perhaps intermediate bloggers how to blog better. I feel like we’ve exhausted most of the “how to get started” topics and it’s time to move past that. For those who still want to learn the fundamentals of blogging, please browse through the archives as there is a LOT of information there. And, as always, feel free to ask questions in the comments section if you’re unsure of a technique or process.

So, what’s next at On Blogging Well? Continue reading →

One of the online community’s most respected search engine optimization training sites, SEOBook, offers a series of free SEO training videos that teach about keyword research, on page SEO, sitewide SEO strategies, link-building videos, as well as some videos that introduce Internet Marketing tools and strategies.

Watch & learn!