Tag — You’re It!


This is Part 6 of the series, “Six Quick & Easy SEO Tactics Anyone Can Do.”

If you’ve done much research about how to blog, you’ve heard about tags. There are Title Tags, H1 Tags, Meta Tags, NoFollow Tags, Alt Tags — basically, there are enough tags floating around your site to make it look like a retiree’s suitcase.

Are tags important?

Continue reading →

Construct Your Site with SEO in Mind

Construction web

When it comes to Search Engine Optimization, all website themes aren’t created equal. There are several criteria to consider when selecting a theme to display your blog, the main thing being, if spiders can’t crawl through your site, they can’t index it. A site with a large percentage of non-indexed pages, also called orphans or stragglers, can suffer in the search engine rankings.

What type of designs do spiders like?

Sites rich in relevant text do well with search engines. Search bots can’t “see” flash, scripts, or images, so if you must include those, first of all, do it sparingly because the higher the code to content ration, the more diluted the site’s text becomes. And if you use a javascript navigation system, include text nav links elsewhere on your page, such as at the bottom. For images, using keyword-rich “alt” text and captions will help. Flash is cool, but consider the purpose of your site — is coolness a fair trade-off for better optimization? (Flash also increases page loading times, but that’s another topic.)

What else should I consider when designing my blog?

Continue reading →

Deep Linking


Today’s post is part four of our series, “Six Quick & Easy SEO Tactics Anyone Can Do.” If you missed the others, in part one we discussed Keyword-rich Permalinks, part two covered Weighing Anchor Text, and part three explained Keyword Density.

What is Deep Linking?

Bloggers practice Deep Linking by linking keywords to relevant content within their sites. These internal links inform search engines that you have niche-targeted content within your blog’s interior, not just on your homepage. This is not only a great SEO tactic, it’s a great way to drive readers deeper into your site, which helps decrease your bounce rate and builds your community. Continue reading →

Keyword Density


Another simple way to increase search engine optimization is through the use of keywords in your posts. There is enough information about keyword research, keyword density, and keyword optimization out there to confuse even the most SEO-savvy blogger, but never fear — keyword density is not a hard concept to grasp, and hopefully this post will help you.

What is a Keyword Density, Anyway?

Continue reading →

Six Quick & Easy SEO Tactics Anyone Can Do — Part I


Search Engine Optimization continues to be an enigma to many bloggers. There is probably no end to the tweaks and tricks one can implement to rank higher in the Search Engine Results Pages (SERPs), but some of those tactics require a full-blooded Geek to perform. The point of today’s post is to share the first of six tips the average blogger can take without spending half your salary on an SEO expert or most of your vacation days to set up.

Continue reading →